ZebrafyZebrafy
DOCUMENTATION

Learn Zebrafy

Everything you need to set up your brand voice, generate content, score what you write, and integrate with the API.

QUICK START

Get your stripes in 2 minutes

Sign up, tell us about your brand, and start generating on-brand content instantly.

1

Create your free account

Sign up at getzebrafy.com — no credit card needed. You'll get 10 generations and 10 on-brand scores per month on the free plan.

2

Set up your Brand DNA

The onboarding flow will ask you a few questions: your brand type, name, industry, website, and social links. If you have a website, we'll analyze it to extract your existing voice. You can also paste sample posts and answer a quick vibe questionnaire.

3

Generate or Score

Head to the Generate page in your dashboard. Pick a platform, content type, describe what you want, and click Generate. Your content will sound like you wrote it — not like AI. You can also paste any content into the Score page to see how on-brand it is (0-100).

4

Install the Chrome Extension

Install the Zebrafy Chrome extension to get Zeb (generate) and Score buttons next to every text field on the web — Google Reviews, LinkedIn, Instagram, X, YouTube, Yelp, email, and more.

5

Approve, edit, and teach

When you approve or edit a generation, Zebrafy learns. Approved content reinforces good phrases. Edited content teaches Zeb what you don't like. The more you use it, the better it gets.

CORE CONCEPT

Brand DNA

Your brand's unique voice fingerprint, synthesized from everything that makes you sound like you.

What goes into your Brand DNA

Brand DNA is a structured voice profile synthesized by AI from multiple data sources. The more data you provide, the more accurate your voice becomes.

Website Analysis

We extract your tone, writing style, phrases, formality, and emoji usage from your website content.

Vibe Questionnaire

8 tap-to-select questions covering personality, energy, humor, formality, hooks, CTAs, content length, and emoji style.

Sample Posts

Paste up to 5 of your best posts. This is the ground truth — how you actually write.

Resume / Background

For personal brands and creators: paste your bio or resume so content is grounded in real experience.

Social Connect

Connect X, Instagram, or LinkedIn to import your real posts. These carry the highest weight — it's how you actually write in the wild.

What Brand DNA contains

Voice Summary2-3 sentence description of how you sound
Primary & Secondary Tonee.g. casual + witty, professional + warm
Personality Archetypee.g. friendly expert, bold leader
Energy Levellow, medium, or high
Formality1-10 scale
Humor Levelnone, subtle, moderate, heavy
Emoji Stylenone, minimal, moderate, heavy
Signature Phrases5-8 phrases your brand uses
Avoid WordsWords and topics you never use (includes AI buzzwords)
Writing PatternsYour specific habits: em-dashes, questions, first person, etc.
Hook & CTA StyleHow you open and close content
Content Do / Don'tRules for what your content should and shouldn't do

The Learning Loop

Zebrafy gets better the more you use it. Every interaction trains your brand voice:

Approve a generation: Key phrases are extracted and added to your approved phrases library (up to 200).
Edit a generation: Removed words are tracked as avoided phrases. Edit patterns are stored to understand your preferences. This carries 2x the learning weight.
Upvote / Downvote: Thumbs-up reinforces good output and extracts phrases. Thumbs-down records what went wrong and avoids those patterns next time.
Score content: Scoring feedback helps calibrate what on-brand means for your specific voice.
FEATURE

Content Generation

Generate perfectly on-brand content for any platform and content type.

How it works

  1. 1Pick a platform (LinkedIn, Instagram, Google Reviews, etc.)
  2. 2Choose a content type (post, comment, reply, DM, caption, etc.)
  3. 3Describe what you want to write about — or paste something you're replying to
  4. 4Click Generate — your Brand DNA, learned preferences, platform rules, and anti-AI filters are all applied automatically
  5. 5Copy, approve, or edit the result — every action teaches Zeb more about your voice

Anti-AI safeguards

Every generation passes through multiple filters to ensure it sounds genuinely human:

  • Banned AI words (leverage, delve, synergy, game-changer, etc.)
  • Banned patterns (corporate preambles, numbered lists, etc.)
  • Banned transitions (Furthermore, Additionally, In conclusion)
  • Platform-specific rules (tweet length, hashtag rules, etc.)
  • Preamble stripping (removes "Here's a..." from output)
  • Citation marker removal (no [1] [2] from AI sources)
FEATURE

On-Brand Score

Score any piece of content 0-100 against your brand voice with detailed feedback and suggestions.

Scoring criteria

20 pts
Tone matchDoes it sound like your brand?
15 pts
Phrase & vocabulary alignmentUses your signature phrases and vocabulary level?
10 pts
Avoids restricted contentStays away from your blocked words and topics?
25 pts
Platform appropriatenessRight format, length, and conventions for the platform and content type?
15 pts
Human authenticitySounds genuinely human — not AI-generated corporate speak?
15 pts
Overall brand consistencyHolistically sounds like something you'd actually write?

Scores include 2-3 sentences of feedback, 2-4 specific improvement suggestions, and your anonymous percentile rank among all Zebrafy users (e.g. “Top 23% of brands on Zebrafy”).

Brand Health Insights

NEW
Cross-channel consistency — measures how uniform your brand voice is across all platforms you use (0-100). LinkedIn, email, and X should all sound like you.
NEW
Brand drift detection — Zebrafy compares the first and second half of any period to flag if your voice is improving, stable, or drifting. Catch inconsistency before it becomes a pattern.
NEW
Brand profile export — export your full brand profile (DNA, voice rules, learning data) as a portable JSON file. Hand it to a freelancer or agency for instant on-brand writing.
PLATFORMS

Supported platforms

Zebrafy knows the rules, conventions, and best practices for every major platform.

Google Reviews

review-response, review-response-negative

Warm, references specifics, invites return visit. Negative: empathetic, non-defensive, offers offline resolution.

LinkedIn

post, comment, reply, DM, connection-note

Hook-first posts, short paragraphs, CTA questions. Comments: insightful, no hashtags. Connection notes: under 300 chars.

Instagram

caption, comment, DM, story, bio

Captions with hooks and CTAs. Comments: genuine, 1-2 sentences. Bio: under 150 chars. Hashtags at bottom.

Twitter / X

post, reply, thread, DM

Under 280 chars. No hashtags. No links in tweet (links go in reply). Punchy, opinionated.

Facebook

post, comment, review-response, DM

Conversational, community-focused. Questions drive reach. Review responses: warm, reference specifics.

TikTok

caption, comment, reply, bio

Casual, punchy, keyword-rich for search. Bio: max 80 chars. Sound like a real user.

Reddit

post, comment, reply, DM

Sound like a community member. No hashtags, no emojis. Genuine value, match subreddit culture.

Threads

post, reply

Conversational, opinionated. No hashtags, no links. Casual thought-sharing.

YouTube

comment, reply, description

Genuine, specific to the video. Descriptions: hook in first 2 lines, key points, CTA.

Yelp

review-response, review-response-negative

Professional, empathetic, references specifics. Negative: non-defensive, offers offline resolution.

Email

reply, cold, follow-up, newsletter

Cold: personal hook, clear value prop, one CTA, under 100 words. Follow-up: brief, one clear ask.

General / Other

post, comment, reply, caption, bio, DM

Follows general social media best practices for any platform not listed above.

EXTENSION

Chrome Extension

Get Zeb and Score buttons next to every text field across the web.

Installation

  1. 1Open chrome://extensions/ in your browser
  2. 2Enable "Developer mode" (top right toggle)
  3. 3Click "Load unpacked"
  4. 4Select the extension/ folder from the Zebrafy project
  5. 5You'll see Zeb and Score buttons appear next to text fields on supported sites

The Chrome extension is built with Manifest V3. When available in the Chrome Web Store, it will auto-update.

EARN

Referral Program

Earn bonus generations and commissions by sharing Zebrafy with your audience.

How it works

1

Share your link

Every account gets a unique referral link (zeb_...). Share it anywhere — social posts, newsletter, DMs.

2

They sign up

When someone signs up with your link, you both get +5 bonus generations added to your monthly limit.

3

They convert

When your referral upgrades to a paid plan, you earn a 15% commission on their subscription and get +20 bonus generations.

Ambassador Program

High-performing referrers can be promoted to Ambassador status by our team.

Commission rate20% (vs 15% casual)
RecurringEarn on every renewal, not just first payment
Custom ratesAdmins can set per-user overrides
Payout trackingView pending balance and payout history

Payouts

Track your earnings and request payouts from your referral dashboard.

Minimum payout$20
Balance trackingPending vs paid
MethodsManual, Stripe, PayPal
Dashboard/dashboard/referrals
API REFERENCE

Zebrafy API

Generate and score content programmatically. Perfect for agents, automations, and integrations.

Authentication

API access requires the Stallion plan ($39/mo) or above. All requests require a Bearer token. Create an API key in your Dashboard Settings.

Authorization: Bearer zbr_your_api_key_here
Keys can be scoped to a brand profile for persistent branding — every request uses that voice automatically.
Scopes: generate, score, profiles. Empty scopes = all access.
Max 10 active keys per account. Keys are SHA-256 hashed — the raw key is shown once on creation.
CORS enabled — call directly from browser apps. Every response includes an X-Request-Id for debugging.
POST/api/v1/generate

Generate on-brand content for any platform.

Request
curl -X POST https://getzebrafy.com/api/v1/generate \
  -H "Authorization: Bearer zbr_your_key" \
  -H "Content-Type: application/json" \
  -d '{
    "platform": "linkedin",
    "contentType": "post",
    "inputContext": "Write about how AI is changing marketing"
  }'
Response
{
  "content": "Your generated on-brand content here...",
  "platform": "linkedin",
  "contentType": "post",
  "brandProfile": { "id": "abc123", "name": "My Brand" },
  "requestId": "req_a1b2c3d4e5f6..."
}
POST/api/v1/score

Score content against your brand voice (0-100).

Request
curl -X POST https://getzebrafy.com/api/v1/score \
  -H "Authorization: Bearer zbr_your_key" \
  -H "Content-Type: application/json" \
  -d '{
    "inputText": "Your content to score...",
    "platform": "twitter",
    "contentType": "post"
  }'
Response
{
  "score": 87,
  "feedback": "Strong brand voice. Conversational tone matches...",
  "suggestions": ["Consider adding a CTA", "Shorten first sentence"],
  "percentile": 77,
  "platform": "twitter",
  "contentType": "post",
  "brandProfile": { "id": "abc123", "name": "My Brand" },
  "requestId": "req_a1b2c3d4e5f6..."
}
GET/api/v1/brand-profiles

List all your brand profiles. Use the profile ID to scope requests.

Response
{
  "profiles": [
    {
      "id": "abc123",
      "businessName": "My Brand",
      "industry": "Marketing",
      "tone": "casual",
      "isDefault": true,
      "createdAt": "2024-01-15T12:00:00.000Z",
      "updatedAt": "2024-01-20T09:30:00.000Z"
    }
  ]
}

Rate Limits

Stallion20 req/min per key
Herd40 req/min per key
Safari60 req/min per key
Per-IP120 req/min per IP
Abuse protectionAuto 15-min cooldown

Error Codes

400Bad request / missing fields
401Invalid or missing API key
403Insufficient scope or plan tier
404Brand profile not found
413Request body too large (max 50KB)
429Rate or usage limit exceeded
500Internal server error
502AI service error
503AI service rate limited
504AI service timeout
PLANS

Pricing

Start free. Upgrade when you need more.

Colt
Free
Zebra
$19/mo
Stallion
$39/mo
Herd
$79/mo
Safari
$199/mo
Generations10/mo100/mo500/mo2,000/mo10,000/mo
On-Brand Scores10/mo100/mo500/mo2,000/mo10,000/mo
Brand Profiles1131050
PlatformsAllAllAllAllAll
Brand DNA Builder
Chrome Extension
Team Seats310Unlimited
Social Connect
API Access
FAQ

Common questions

Quick answers to the things people ask most.

Does Zebrafy work with ChatGPT / Claude / other AI tools?

Zebrafy isn't a replacement for those tools — it's a layer on top. Use Zebrafy to generate on-brand content, then score anything (including AI-generated content) against your brand voice. The API also lets you plug Zebrafy into any AI workflow.

How is this different from Jasper, Copy.ai, etc?

Those tools generate generic content in a separate tab. Zebrafy lives on every platform via the Chrome extension, knows your specific voice through Brand DNA, learns from your edits, and scores everything 0-100 for brand alignment. It's not another AI writer — it's your brand's AI voice.

Can I use Zebrafy for multiple brands?

Yes. Stallion ($39/mo) supports 3 brand profiles, Herd ($79/mo) supports 10, and Safari ($199/mo) supports 50. Each profile has its own Brand DNA, learning history, and voice. Switch between profiles when generating content.

How does the learning loop work?

Every time you approve a generation, Zebrafy extracts distinctive phrases and adds them to your brand profile. When you edit a generation, it learns what you removed and avoids those patterns in the future. Over time, your Brand DNA becomes a highly accurate representation of your voice.

Is my data safe?

Your data is stored securely in a PostgreSQL database. API keys are SHA-256 hashed with timing-safe comparison (we never store the raw key). All API endpoints enforce per-key and per-IP rate limits with abuse detection. All webhook endpoints use signature verification. We don't share your data or use it to train models.

Can I use the API with automation tools?

Yes. The REST API supports generating content, scoring content, and listing brand profiles. Create an API key in your dashboard settings, scope it to a brand profile, and integrate it with Zapier, Make, n8n, custom scripts, or any tool that makes HTTP requests.

Zeb

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Documentation — Brand Voice Setup & API Guide | Zebrafy